Search engine optimization monitoring is the process of controlling the performance of your website - tracking the visibility, rankings, and general brand strength on search engines to find new ways in improving them. SEO monitoring allows companies to track their results and progress in search engine result page (SERP) rankings. With large volumes of SERPs data, businesses can analyze specific aspects of SEO strategies to gain insight into search engine algorithms.
Challenges you may face:
SERP data acquisition
Reliable data sources
Localized results
The foundation of a successful SEO strategy is high quality content that matches user intent. Creating insights for SEO strategies requires fresh and accurate search engine result page data. With the help of SERP Scraper API you can quickly gather SERP data for multiple keywords in any location to empower following deduction of valuable insights, improving your SEO rankings.
Utilizing SERP Scraper API you can detect a shift in user intent for a specific query or group of queries. Forecast search engine algorithm updates to follow changes in rankings and closely track competitors and their SEO efforts, monitoring metadata in real time. SERP Scraper API can also help you to improve keyword research and detect trends, capturing keyword suggestions from search engines.
Possible risks
Due to the volatile nature of SERPs, a constant flow of new data is required in order to draw conclusions.
How can we help?
Our SERP Scraper API, powered by SEO proxies, can collect SERP data at scale and in real-time.
Maintaining a consistent flow of precise data is a vital aspect of creating SEO insights. Search engines constantly push out layout, feature, and algorithm updates which can break parsing and scraping tools.
Possible risks
Only reliable and adaptive SEO monitoring software can provide a consistent flow of data.
How can we help?
All layout, feature and algorithm changes are handled by our data acquisition tools and dedicated teams.
Constantly keeping an eye on SERP rankings from many different locations is vital to developing an effective SEO strategy; hence, an important part of any SEO monitoring tool is a large proxy pool with varied locations. Proxies for SEO monitoring empower scraping solutions that help companies to track their SEO strategy's effectiveness. Localized organic search results tracking is essential in ensuring content indexation, checking the local competition, and following local keywords.
Possible risks
SERPs provide different data based on location, device, language and other factors
How can we help?
Our tools employ a global pool of locations that allow you to acquire precise and accurate data.
Simulate any desirable device, employing SERP Scraper API’s rich functionality to gather results from target SERPs. Prioritize and customize your personal preferences, avoiding mobile-first indexing and shaping the SEO monitoring the way you like. The differences in user intent can cause some undesirable deviations in SERP rankings. It is vital to check the competition and monitor mobile SEO rankings to catch up with the potential differences compared to desktop versions.
Possible risks
Due to differences in device-related accessibility options, some indexing and ranking effects could be undesirable.
How can we help?
SERP Scraper API allows you to simulate mobile and desktop versions alike to gather device basis tailored data.
SERP Scraper API is an out-of-the-box heavy-duty data acquisition tool powered by SEO proxies. This SERP data scraping tool helps with your SEO monitoring tasks:
100% success rate* for data delivery from search engines
Get fresh SERP data from any location and device
Save resources and focus on data analysis rather than extraction
Extract reliable data from most search engines.
Get SERPs from any location in the world.
Receive assistance from our dedicated teams around the clock.
Receive data either in ready-to-use JSON or unstructured HTML format.
SERP Scraper API automatically solves IP blocks and CAPTCHAs.
Simple to integrate and supports batch requests.
* Pay only for pages with a response status code 200 with a body text containing "status": "done".
One of our clients – a leading search intelligence company, already had a steady proxy infrastructure and even a dedicated team for web scraping operations. The problem was operational maintenance and resource costs. They were too high compared to the results.
Challenge
The company was looking to cut the costs that went to their web scraper maintenance, solving CAPTCHAs, and development.
Solution
With SERP Scraper API, our clients cut their overall data acquisition costs by 55%. They saved money on maintenance and development.
What is SEO monitoring?
SEO monitoring is a process of optimization, targeting the visibility and rankings of a webpage in search engine results pages.
What is an SEO proxy?
SEO proxy is an intermediary between the user and the website. It conceals the user's IP address and ensures smooth completion of tasks, minimizing the possibility of interruptions such as getting blocked.
All of our products are covered by Technology Errors & Omissions (Technology E&O) and Cyber Insurance.
SERP Scraper API Quick Start Guide
Find out all you need to know about SERP Scraper API
Reducing Data Acquisition Costs
Learn how a search intelligence company reduced web scraping costs
CTO’s Checklist: 6 Things to Know About Web Scraping
Learn what you will need for your next web scraping project
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