Oxylabs’ 2020 Trend Report: Residential Proxies

Gabija Fatėnaitė

Last updated on

2020-03-03

2 min read

AI Summary:

Oxylabs' 2020 report shows a 165.3% growth in residential proxy requests and a 177.5% increase in traffic volume during 2019. This surge was primarily driven by e-commerce activities, as clients utilized proxies for product and pricing intelligence to gain a competitive edge.

The fourth part (out of six) of our annual trend report The Rising Demand for Data: Oxylabs’ 2020 Trend Report is out! In this part, you will learn all about how Oxylabs’ clients used our residential proxies in 2019. Read the previous part which details specific Case Studies here!

For a shorter summary, we’ve written the key takeaways for you as well. However, we urge you to read the full report for a more comprehensive understanding. This can be easily done by entering your email in the form below and downloading the file.

In 2019, there was a 165.3% growth in the total number of requests.
Meanwhile, total residential proxy traffic volume grew by an impressive 177.5% in 2019.
The 2019 spikes in traffic volume were directly related to the e-commerce industry’s economic stimulation, starting with the initial preparations for Black Friday to the Christmas period.

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The Rising Demand for Data: Oxylabs’ 2020 Trend Report

Global companies indicate an increasing demand for residential proxies

Research conducted by Oxylabs Data Analysis Department has found that in 2019, there was an astonishing 165.3% growth recorded in total requests volume via residential proxies, compared to 2018 historical data.

On the subject of residential proxy traffic in 2019, there was a substantial 177.5% surge noted in total traffic volume, compared to 2018 residential proxies’ recorded metrics.

Taking a closer look at the residential proxy requests and the traffic graph below, we can see that the most prominent period was noted from mid-November until the end of 2019, which correlates with datacenter proxies’ recorded metrics.

Residential proxies’ requests by week, 2018-2019 data. Source: Oxylabs Data Analysis Department

Residential proxies’ traffic by week, 2018-2019 data. Source: Oxylabs Data Analysis Department

The increase in traffic volume is directly related to the e-commerce industry’s economic stimulation, from the initial preparations for Black Friday to the Christmas period. Our clients were mainly gathering data for product and pricing intelligence, in order to stay competitive and increase the volume of sales.

Residential proxies remain an excellent solution for almost any web scraping job due to the low probability of them being identified as automated traffic by even the most protected data sources, as statistics reveal.

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About the author

Gabija Fatėnaitė

Former Director of Product & Event Marketing

Gabija Fatėnaitė was a Director of Product & Event Marketing at Oxylabs. Having grown up on video games and the internet, she grew to find the tech side of things more and more interesting over the years. So if you ever find yourself wanting to learn more about proxies (or video games), feel free to contact her - she’ll be more than happy to answer you.

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